This year's NFL Kickoff is full of firsts: FOUR days of football, a Friday game, and an NFL game in São Paulo! Our challenge was to capture the excitement of a new season while balancing it against a boatload of key marketing messaging. We crafted this edit using Gunna's mega-hit "One of Wun" and created seamless in-scene titles to bring the hype for the NFL's biggest kickoff ever.
Role: Creative & Art Direction. Design. Animation. Edit. Copywriting.